Instagram Edits has been releasing a steady stream of new features, with one of the latest being AI video generation. Artists using Edits as part of their content creation toolset are now able to create Reels from text prompts, photos or existing videos.
While we don’t encourage you to create fully-fledged AI content, it can be a helpful assist, such as for enhancing pre-recorded videos by creating interesting backgrounds.
As Instagram is heavily pushing the app at the moment, artists using the app are likely going to see some benefits in terms of reach when using the app and its new features too, as is often the case with new features and priority platforms.
Tips from other artist teams
Manta: In this video by Manta, the photo booth acts as a central element while the surroundings are changed using AI- generated visuals.This method offers a simple way to enhance static videos, making them feel more dynamic and unusual.
Carly: Carly Gilbert often shares the behind-the-scenes of her creative process, including AI. This artwork, for instance, is created using a combination of Adobe Photoshop and Kaiber.ai.
