The global music industry generates over $100B in annual revenue, driven by billions of royalty streams per day. Companies that win internationally don’t just sign the best A&R. They deploy […]
Tag: Ninja Tune
Curated music-streaming service Cantilever raises £250k from independent labels
UK-based startup Cantilever has raised £250k of pre-seed funding from a group of 20 independent labels and individuals from those companies.
Indie labels team up on campaign promoting recycled vinyl
We shouldn’t call it a ‘vinyl boom’ any more: we’re now nearly two decades in to the sustained resurgence of the physical format. And while that’s a happy trend, it […]
Behind The Campaign: Fcukers
Fcukers are a New York-based electronic duo made up of Shanny Wise and Jackson Walker Lewis. They formed in 2022 and their first EP, Baggy$$, was released by Ninja Tune […]
Concord acquires Ninja Tune and its publishing arm in all-indie deal
Speculation has been quietly bubbling in recent months about independent label Ninja Tune fielding acquisition interest. At one point, Music Ally heard that a major label (no, not that one) was in […]
Behind The Campaign: Barry Can’t Swim
Scottish electronic DJ and producer Barry Can’t Swim (real name: Joshua Mainnie) released Loner, his second album, in July 2025, coming after his debut, When Will We Land?, in October […]
Merlin Engage: ‘Mentorship is a win-win – it can be transformative’
Merlin Engage is the independent licensing agency’s annual mentorship program for women in the music industry.
Gaming startup Reactional Music signs Ninja Tune in latest deal
Reactional Music is one of the startups trying to make music even more fit for purpose in games – now with Ninja Tune’s help.
Black Country, New Road campaign: teasers, t-shirts and big red buttons
Honestly, there aren’t enough big red physical buttons in the world of music marketing. Ninja Tune agrees with us on that.
Hiatus Kaiyote want fans to make friends in an 8-bit game
We’ve been hearing good things about the upcoming album from Hiatus Kaiyote, and now there’s a fun marketing campaign to go with it.
Murmur charity to focus on art, music and climate science
It’s been exciting and encouraging to see a growing number of initiatives bringing the music and climate-science worlds together.
Behind the Single: yeule – “sulky baby”
Overview Track: yeule “sulky baby” Label: Ninja TuneReleased: 10 May 2023 In 2022, yeule had their critical and commercial breakthrough moment, and later that year they signed to their new […]
