Submitted by: Kelele Digital Artist name: AzawiArtist Label: Swangz AvenueBudget: £2,001-£5,000Target Audience – Age: 18-24 years, 25-34 years, 35-44 yearsTarget Location: Uganda, Kenya and Rwanda Overview: 2023 was a monumental year […]
Tag: Rwanda
Country Profile – East Africa 2023
The digital music industry in East Africa is growing, as smartphone penetration and internet connectivity improve – should the global music industry be paying more attention?
Mdundo reports 20 million active users across Africa
Mdundo, the African streaming service that supplies music free of charge, supported by advertising from leading African brands, announced in June that it wanted 50 million users by 2025.
Country Profile – East Africa 2021
East Africa’s digital music industry might live in the shadow of Nigeria and South Africa but it is growing quickly, thanks to the rise of the smartphone.
MTN Rwanda launches a pay-as-you-play streaming service
Telco MTN Rwanda has launched a new music streaming service that charges by the minute. It’s called MusicTime and has launched initially as an Android app. MTN customers who download […]



